Awards
For the third time in its history, Raben Group was recognized as a Trusted Brand in Poland in a study conducted by Kantar Polska Institute commissioned by “My Company Polska” magazine. Among the respondents there were 20,000 representatives of Polish business. The entrepreneurs awarded the company first place in the “Logistics services” category.
2020 also brought double first place for Raben Group in the 25th edition of the Transport Forwarding Logistics (TFL) ranking - first place in the general classification and first position in the logistics services category. At the same time, Fresh Logistics Polska received a distinction in the “Transport” category. The ranking was prepared by the editorial staff of Gazeta Prawna Daily under the supervision of the Warsaw School of Economics.
Raben Group in Poland also received an award for the fight against Covid-19 which was presented by Rzeczpospolita Daily.
The end of the year was marked by yet another success of the Raben brand which took first place in the Top Brand 2020 ranking organized by PRESS and PRESS-SERVICE Media Monitoring in the transport and logistics category. The aim of the ranking is to identify the most popular brands in the media and it indicates the media strength of the awarded brands.
In turn, Raben Ukraine was recognized as the best company providing comprehensive logistics services in the area of brand reputation management according to the 6th National Ranking of Corporate Reputation Management Quality “Reputation ACTIVists”. The overall assessment took into account such criteria as stability of reputation, media activity, innovativeness, CSR image capital and resistance to crises. Moreover, in November Raben Ukraine was awarded by the business forum “Innovations in communication. Trends 2021”, while in the “Innovator 2020” contest, the company received a unique award - an owl statuette - for creativity, wisdom and innovative ideas. It is also worth mentioning that the corporate magazine "Raben Horizons" took the second place in the competition “Best Corporate Media of Ukraine 2020”.
Corporate social responsibility
Raben Group has been undertaking and promoting activities in the field of corporate social responsibility for many years now. Corporate social responsibility is an inherent part of the DNA of the family company based on a system of values. The company approaches the concept of CSR in a comprehensive manner, integrating socially responsible activities with the business strategy of the organization. Also now, in the face of the pandemic, Raben Group could not remain passive in response to the needs of those for whom aid in the current situation is of greatest importance. The company was involved in charity transports, assisting medical personnel, and it was actively supporting Food Banks. In total, Raben Group across Europe helped to deliver 6 million face masks, 250 thousand gloves, 100 thousand hazmat suits, medical goggles and visors each, as well as 51 ventilators and over 12 thousand ready meals for hospitals and aid centres, furniture and equipment for children and youth psychiatric wards, and over 1,400 pallets for Food Banks.
The company's commitment was appreciated by the market, which is best evidenced by the presented awards. The Group has been presented with the “Golden Leaf of CSR” for the fifth time in Poland. The distinction is presented to businesses which run operations in accordance with the principles of corporate social responsibility. The ranking was prepared by Polityka weekly in cooperation with Deloitte and the Forum of Responsible Business. Raben Group was second in the sector ranking for “services, commerce and transport” and third in the general classification. The ranking allows for comparing results in particular areas of CSR between companies and it is a valuable instrument facilitating the organization and development of corporate responsibility strategies.
Caring for better and greener future, since 2014 the company has been running the “e-invoice=higher culture” campaign which encourages customers to use electronic flow of documents through planting trees on behalf of those customers who decide to switch to the e-system. Last year, over 2,100 trees were planted in Poland and Ukraine. In total, the company has already planted almost 16,000 trees to date which will neutralise around 12,000 tonnes of CO2 in their life cycle.
Moreover, out of concern for the natural environment, Raben gradually eliminates paper from its processes through projects like as Order-2-Cash or Paperless. The Group also signed its first contracts to supply green energy in 2021. It is estimated that this will result in a reduction of approximately 80% of CO2 emissions in Scope 2 compared to the previous year, taking into account all the facilities where the company operates.
The end of the year and the pre-Christmas period is the time of the Group's involvement in the “Noble Parcel” project. The company decided to share what it can do best, i.e. the know-how in logistics and transport organization as well as its fleet for deliveries during the Noble Parcel Weekend of Miracles. Raben Group, as a project partner, transported parcels for the people in need from central to local warehouses, from where volunteers of the Noble Parcel delivered them to the recipients. The action on Raben side involved 18 drivers and 15 people planning transports, which delivered the parcels to destinations all over Poland while covering a total of 9,107 km.
Once again Raben Trans European Germany was involved in the Christmas Gift Convoy which delivers presents to children from poor families in Eastern Europe. Last year shipments reached people in need in Moldova, Bulgaria, Romania and Ukraine. For the fourth time Ewald Raben, CEO Raben Group, became the Patron of the project. The convoy transported 141,723 parcels with toys and clothes, as well as school supplies, hygiene items and sweets using 31 trucks.
The company also focuses on promoting logistics-related professions. Raben Trans European Germany GmbH is one of the first companies which took part in the “TruckerHeroes” campaign. It is an initiative of the logistics platform Transporeon GmbH. The campaign aims to raise awareness and appreciation of the profession of a driver, especially during the pandemic. The international logistics service provider accompanied truck driver André on an overnight drive between Mönchengladbach and Haiger to show all aspects of the driver's daily work.